
A complete guide to data analytics degrees
Turn big data into a bigger career. Explore your degree options, where they’ll take you, and what comes next.
Data is everywhere, but making sense of it is where the real skill lies. If you’re fascinated by turning raw numbers into clear stories and smart decisions, a data analytics degree puts you at the heart of it all. From uncovering patterns in healthcare to predicting market shifts in finance, this field shapes the future across industries. You won’t just learn stats and coding. You’ll master how to ask the right questions, visualise complex information, and influence decisions with data-driven insights. These are skills that employers crave in our fast-evolving digital world. Whether you’re launching your career or aiming to lead data teams, this guide will help you find the path that fits you best. Ready to see where data can take you? Let’s get started.
Topics you’ll explore
A data analytics degree turns you into a data detective, equipping you to uncover hidden patterns, reveal trends, and transform raw numbers into decisions that matter. Here’s what you can expect to learn:
Data collection and cleaning
Statistical analysis
Programming languages
Data visualisation
Machine learning
Artificial intelligence (AI)
Skills you’ll gain
A data analytics degree allows you to develop both technical expertise and essential soft skills to thrive in a data-driven world, including:
Hard skills
- Statistical analysis and data interpretation
- Proficiency in programming languages like Python, R, and SQL
- Hands-on experience with data visualisation tools and machine learning techniques
Soft skills
- Problem-solving and critical thinking to tackle complex data challenges
- Effective communication to present insights clearly to stakeholders
- Collaboration and teamwork for successful project delivery
Degree routes available to you
Data analytics degrees come in many forms, each tailored to different interests and career goals. Whether you want a broad foundation or to specialise in areas like business intelligence, machine learning, or data visualisation, there’s a path for you.

BSc Data Analytics
An undergraduate degree that covers foundational skills such as programming, statistics, and data visualisation, preparing you for entry-level roles in data analysis.
MSc Data Analytics
A postgraduate programme that dives deeper into advanced data techniques, machine learning, and predictive modelling, ideal for specialising and advancing your career.


Online data analytics degrees
Courses designed for remote learning, offering the same rigorous content as traditional degrees but with the freedom to study from anywhere and at your own pace.
Related degrees
Degrees like computer science or statistics that cover overlapping concepts and can lead to roles involving data management, analysis, and interpretation.


Sandwich degrees with work placements
Undergraduate programmes that include a placement year in a real-world setting, combining academic study with hands-on industry experience.
Certifications and short courses
Focused, short-term courses that target specific data analytics skills or tools, perfect for upskilling or career switching.

Common questions about data analytics degrees
Why pursue a data analytics degree
High demand
Data analysts are in high demand across industries, offering excellent job security and growth opportunities
Versatile skills
Gain technical expertise in programming, statistics, and data visualisation, applicable to a wide range of careers.
Career flexibility
Work in diverse sectors like finance, healthcare, marketing, or tech, depending on your interests.
Impactful work
Use data to drive decisions, solve complex problems, and make a tangible impact in organisations.
Competitive salaries
Enjoy above-average starting salaries and strong earning potential as you progress in your career.
Future-proof
With the rise of data-driven decision-making, a data analytics degree ensures you stay relevant in a rapidly evolving job market.
Where this degree will take you
A data analytics degree opens doors to a variety of exciting career paths across industries. Here are some common roles you can pursue after graduation:
Data Analyst
Analyse data to uncover trends and insights, helping businesses make informed decisions.
Data Scientist
Use advanced techniques like machine learning and AI to solve complex problems and predict outcomes.
Business Analyst
Bridge the gap between data and business strategy, using insights to improve performance.
Data Consultant
Advise organisations on how to use data effectively to achieve their goals.
Marketing Analyst
Analyse consumer behaviour and market trends to optimise marketing strategies.
Healthcare Analyst
Use data to improve patient outcomes, streamline operations, and reduce costs in healthcare settings.
Find your data analytics degree
Common questions about data analytics careers
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