Online Master’s in Advertising

Transform your career with our online advertising master’s degrees from world-class universities. Earn your degree at your own pace from anywhere in the world.

Create impact with an online Master’s in Advertising

Step into a dynamic, fast-paced industry where creativity meets strategy. An online Master’s in Advertising equips you with the skills to develop powerful campaigns, understand audience psychology, and lead brand messaging — all through flexible, online learning designed to fit around your life.

Why choose an online Master’s in Advertising?

Study on your schedule

This fully online degree is designed for busy professionals and aspiring creatives alike. Learn from anywhere in the world and study at your own pace while continuing to work or manage other responsibilities.

Blend creativity with commercial insight

You’ll explore the entire advertising process — from concept development and storytelling to media planning and analytics. Build campaigns that not only capture attention but also drive real business outcomes.

Prepare for leadership roles in the creative industries

Graduates often move into roles such as creative director, advertising strategist, campaign manager, or brand consultant. This degree is ideal for professionals looking to advance in agencies, media organisations, or in-house marketing teams.

Gain in-demand skills with an online Master’s in Advertising

This programme develops a broad set of creative and strategic capabilities to help you thrive in the evolving advertising landscape:

Creative campaign development

Learn how to ideate, script, and design integrated advertising campaigns that resonate across platforms.

Brand storytelling

Craft compelling brand narratives that connect with audiences and build long-term loyalty.

Media planning and buying

Understand how to select and negotiate across media channels — from traditional to digital and social — to maximise reach and ROI.

Consumer behaviour and audience insight

Gain insight into how audiences think and feel, and use that knowledge to shape targeted advertising strategies.

Advertising analytics and performance measurement

Learn how to track campaign performance, interpret data, and optimise messaging based on real-time results.

FAQs

Graduates typically pursue roles such as advertising manager, creative strategist, campaign director, copywriter, or brand consultant. Many work in advertising agencies, digital marketing firms, media organisations, or as freelancers and consultants.

Most online master’s programmes take between 12 and 24 months to complete, depending on your chosen pace and the university’s structure.

Tuition varies by institution, but online degrees are typically more affordable than on-campus alternatives. FutureLearn partners with leading universities to offer flexible, high-quality degrees at accessible prices.

Explore related subject areas

Browse similar fields of study that align with your interests. These related subjects can expand your options or complement your chosen degree path.

Brand Management Content Marketing Digital Marketing Global Marketing Marketing Analytics Marketing Management Marketing Strategy Social Media Marketing Marketing

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